The hippie perm looks stunning in Instagram and Pinterest photos, all perfectly tousled waves and effortless volume. Well, reality can be considerably less glamorous. When done wrong, the result somewhat resembles Hagrid from Harry Potter more than a bohemian goddess. The line between luscious free-spirited curls and ungroomed poodle is thinner than most people realize. So what are the realistic expectations when considering this style? That question deserves an honest answer before committing to this hairstyle.
What Is a Hippie Perm?
The hippie perm isn’t your typical S-curl or C-curl situation. The curls sit closer together, creating waves that repeat in irregular patterns throughout the hair. This density lends the style its signature quality: curls that form evenly but not uniformly, creating natural volume that appears effortlessly styled rather than overworked.
This density naturally softens facial contours while creating texture that reads as luxurious without demanding hours of daily maintenance. The inherent appeal lies in hair that looks styled without the effort.
Hippie Perm History and Origins
The name tells half the story. This style takes its name and inspiration from the Western hippie movement of the 1960s and 1970s, when counterculture rejected conventional social norms in favor of freedom, equality, and peace. Individuality and natural aesthetics became paramount values.
Within that cultural context, certain hair characteristics became iconic: effortlessly natural long waves, curly textures, and abundant volume. This aesthetic overlapped significantly with what later became known as the boho look, characterized by its relaxed, romantic, and free-spirited sensibility. The Korean hippie perm represents a contemporary reinterpretation of that aesthetic sensibility, capturing the bohemian essence while adapting it to current technical capabilities.
Korean hippie perms tend to have much tighter and more uniform curls than the typical historical hippie’s long, loose waves. The modern version represents an inspired reinterpretation rather than a faithful reproduction of the original texture. Where 1970s hippie hair featured relaxed, irregular waves with varying curl sizes, contemporary Korean hippie perms create denser, more consistent curl patterns. The name captures the spirit and aesthetic intention rather than replicating the actual hair texture of the era.
Hippie Perm Benefits: Why This Style Works
- Natural Volume and Face-Slimming Effect: The curls start at the roots, creating a lively, energetic silhouette. The face-framing effect naturally makes facial features appear more petite.
- Flattering for Most Face Shapes: Dense waves frame the face gently, complementing features and drawing attention away from minor imperfections. The coverage effect works without looking heavy.
- Low-Maintenance Styling: The style maintains its appeal even without complete blow-drying. That translates to easier daily management compared to styles that demand precision.
- Works with Any Hair Length: Hair length doesn’t limit the perm’s effectiveness. Short hair takes on a cute, lively character. Long hair maximizes texture and volume, showcasing the curls at their most dramatic.
- Versatile Styling Options: The versatility extends across different styling approaches. Worn down, tied up, or in half-up configurations, the curls maintain their appeal. As regrowth appears, semi-curly new hair blends naturally with the permed sections, making the grow-out phase less awkward.

Who Should Get a Hippie Perm?
Best Hair Types for Hippie Perm
Fine or thin hair responds particularly well to hippie perms. Small, tight curls counterbalance hair that typically falls flat and loses volume quickly. The structure the perm provides makes a substantial difference for those who struggle with limp, lifeless strands.
Flat, limp hair also benefits significantly from this treatment. Hair that typically lacks volume and goes flat within hours gets the fullness that natural texture doesn’t provide. The transformation can be dramatic for those accustomed to fighting against their hair’s tendency to lie completely flat.
Ideal Face Shapes for Hippie Perm
Long face shapes work exceptionally well with hippie perms. The horizontal volume creates visual width, making vertical length appear relatively shorter. The proportional balance shifts noticeably, creating a more balanced overall appearance.
Those with prominent cheekbones or strong jawlines find that the abundant curls naturally soften these bone structures. The coverage happens organically without requiring strategic cutting techniques or special styling approaches.
Who Should Avoid Hippie Perm
Very thick hair presents unique challenges with hippie perms. Management becomes considerably more demanding as the natural density combines with the curl structure. Without proper adjustment, the style can overwhelm rather than flatter. Thick hair requires lighter cutting and minimal layering to prevent excessive bulk. Those with a lot of hair volume and thick hair should opt for a loose hippie perm with thick curls. However, even with these modifications, daily maintenance requires more effort than most people anticipate.
Fine, damaged hair faces different problems entirely. The risk of appearing excessively frizzy increases substantially when compromised hair takes on tight curls. Often, the styling challenges outweigh any volume benefits, leaving people frustrated with unmanageable texture that looks unkempt rather than artfully tousled.
Bleached or color-treated hair requires special consideration. The additional stress from the perm process can push already compromised hair past the breaking point. Root-focused or partial treatments present safer options that minimize damage. Designs featuring reduced curl intensity and larger curl diameter offer reasonable compromises between achieving the look and preserving hair health.
Very straight hair may resist the perm process in ways that create ongoing maintenance issues. The curls can loosen quickly, requiring more frequent touch-ups than average. As new hair grows out, the contrast between permed and natural sections becomes quite pronounced. Anyone with pin-straight hair should expect a more dramatic and noticeable grow-out phase compared to those with naturally wavy hair.

Hippie Perm and Face Shape
Wide or Round Face Shapes
Horizontal face width can appear even more pronounced with a hippie perm, which becomes a significant consideration for wider faces. The curl structure naturally adds volume to the sides, working beautifully for long faces but potentially exaggerating width in rounder shapes. Two approaches help address this issue.
Longer lengths work considerably better than shorter ones for wider faces. The curls spread vertically down the sides and back, reducing horizontal volume concentration around the face. The eye naturally follows the length rather than focusing on the width, creating a more flattering overall effect.
Alternatively, looser perms with weaker, larger curls create less horizontal emphasis. The softer curl pattern reads as waves rather than tight spirals, minimizing the widening effect while maintaining the style’s essential character. This compromise often proves more flattering than attempting the full hippie perm effect.
Short Neck Considerations
Medium-length or longer hippie perms accumulate substantial curl mass around the neck area. For those with shorter necks, this becomes genuinely problematic. The curl accumulation can make necks appear even shorter, creating a crowded visual effect that many find distinctly unflattering. The style essentially eliminates the visible space between the jaw and the shoulders.
Longer lengths with softer curls typically work better in these situations. The weight of additional length pulls curls downward, reducing bulk concentration at the neck level. Softer curls also compress less, creating a more elongated line that doesn’t crowd the neck area as severely.
Long or Oval Face Shapes
This represents the most naturally flattering pairing for hippie perms. The tight, bouncy curls create horizontal volume that makes vertical face length appear relatively shorter. The proportional shift works reliably across different hair lengths and curl intensities.
The style essentially rebalances facial proportions. Where length once dominated the overall impression, width now shares visual weight. The transformation can be striking for those who’ve struggled to find styles that don’t emphasize vertical dimension. Many with long faces report that the hippie perm finally makes their features feel balanced.

Angular Face Shapes (Prominent Cheekbones or Strong Jawline)
Abundant curls around the face naturally soften angular bone structure. The coverage effect happens without requiring specific cutting techniques or strategic styling approaches. The curls simply create a textured frame that draws attention away from hard edges.
This works particularly well for those who find their bone structure too prominent. The soft, romantic quality of the curls provides visual contrast to angular features, creating balance without requiring makeup contouring or other interventions. The effect proves especially good in photographs.
Considerations Before Getting a Hippie Perm
Hippie Perm vs Jelly Perm: Which Should You Get?
Before committing to a hippie perm, the question of whether you actually want a jelly perm instead deserves serious consideration. Both perms dominate Korean curly hairstyles, but they serve different aesthetic purposes. The problem is that the visual difference proves far less obvious than most people assume, and even hair designers themselves can’t always agree. Aespa Winter’s curls in certain Instagram photos get labeled as hippie perm by some stylists, while others confidently introduce the same look as a jelly perm. That lack of consensus should tell you something about how blurry the line has become.

In theory, the distinction seems clear. Jelly perms feature thick, loose curls creating bouncy, polished volume. Hippie perms have thin, densely packed, irregular curls that create a free-spirited, vintage character. Want something refined and uniform? Jelly perm. Prefer casual, bohemian texture with visible irregularity? Hippie perm.
The reality gets messier when trying to identify which is which. The jelly perm originated as a branded design created by Chahong, and the term wasn’t really used at other salons. Essentially, you’re only getting a true jelly perm when done at any Chahong hair salon, since they’re the ones who named and developed the specific design. Other hair salons simply interpreted it as a thick hippie perm variation, and the terminology has become increasingly muddled in common usage.
The key differentiator lies in curl consistency, not size. Irregular, free-spirited curls indicate hippie perm territory. Neat, consistent wave patterns suggest jelly perm styling. But densely packed, tight curls can appear in both styles.
Consider a confusing example below. She has hair with thin, densely packed curls, which might initially read as a hippie perm based on curl size and density alone. But her curls remain consistent and controlled throughout, following a predictable wave pattern that’s actually jelly perm territory. The practical approach? Bring reference photos to your consultation and discuss the specific curl pattern you want rather than relying on names alone. The terminology confusion catches too many people off guard when they try replicating Instagram photos without understanding the underlying technique.

Are You Up for the Maintenance Commitment?
Before getting a hippie perm, consider whether you’re genuinely prepared to take care of your curls for hair health and lengthening perm longevity. The maintenance requirements go beyond what most people anticipate. Here’s what the commitment actually looks like:
- Immediate Post-Perm Protocol: Avoid washing hair for 24 to 48 hours after the perm. This waiting period proves genuinely critical, not optional advice. The curls need time to lock into their new configuration, and premature washing disrupts that process.
- Product Overhaul: Switch to acidic or pH-balanced shampoo immediately post-perm to calm hair affected by alkaline perm solutions. Once the initial recovery period passes, transition to silicone-free products for ongoing maintenance. Silicone-based products create buildup that gradually dulls the curl pattern within weeks, and standard shampoos work against curl longevity throughout the perm’s lifespan.
- Washing Technique: Aggressive shampooing disrupts curl patterns more than most realize. The mechanical action of scrubbing literally pulls curls straighter. Gentler handling preserves the style and extends the time between touch-ups.
- Drying Strategy: Air drying or scrunching curls while blow-drying maintains curl definition considerably better than conventional approaches. The technique matters as much as the tools. Heat applied incorrectly undoes the perm’s effects over time.
- Daily Curl Cream Application: Regular curl cream use helps maintain curl shape while managing overall hair condition. The products act as both styling aids and protective treatments. Skipping this step typically results in frizzier, less defined curls.
After reading through these requirements, consider honestly whether you can manage this routine consistently. The commitment isn’t occasional but daily. Those who skip steps or revert to old habits typically see their perms deteriorate faster and their hair health decline more severely. The Instagram photos that make hippie perms look effortless don’t show the maintenance reality behind maintaining that appearance.

Final Checklist: Should You Get a Hippie Perm?
Answer these questions honestly. The more “yes” answers in the green section and “no” answers in the red section, the better your chances of success.
Green Flags (Go For It)
- Do you have fine, thin, or flat hair that loses volume quickly?
- Is your face shape long or oval?
- Are you willing to wait 24-48 hours before washing after the perm?
- Can you commit to using pH-balanced shampoo and silicone-free products?
- Will you actually apply curl cream regularly, not just when you feel like it?
- Is your hair relatively healthy with minimal chemical damage?
- Have you avoided bleaching, or can you wait several months after bleaching?
- Do you want bold, voluminous curls rather than subtle waves?
- Can you afford 150,000-250,000 won plus maintenance products?
- Are you comfortable with 3-6 months of the same curl pattern?
Red Flags (Proceed with Caution or Avoid)
- Is your hair already damaged, brittle, or excessively dry?
- Have you bleached or heavily colored your hair recently?
- Do you have very thick, coarse, or naturally curly/wavy hair?
- Is your face shape wide, round, or square?
- Do you have a short neck?
- Are you hoping for a subtle, barely-there texture?
- Do you typically skip hair care steps or use whatever products are convenient?
- Will you realistically wash your hair the same day you get the perm?
- Are you replicating an Instagram photo without understanding your hair differences?
- Do you expect the perm to look perfect without daily maintenance?
- Is your budget tight with no room for corrective services or quality products?
The Reality Check: If you answered “yes” to most green flags and “no” to most red flags, the hippie perm could work well. If your answers split evenly or lean toward red flags, seriously reconsider. If you’re mostly red flags but thinking “I’ll make it work anyway,” you’re likely headed toward disappointment. The harsh truth is that wanting something badly enough doesn’t change whether your hair type, face shape, and lifestyle actually suit the style.










